1 min read

Jeff Schiefelbein Bio

By 5 on January 1, 2020

Jeff Schiefelbein has worked in the deregulated energy space since 2004 and serves as the Chief Culture Officer for 5 where he oversees sales, marketing and recruiting. Jeff has a proven track record of innovation and leadership through his involvement in company start-ups, technology development, personal coaching, and strategic management. Before 5, Jeff served as the Vice President of Sales at First Choice Power.

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Jon Moore Bio

By 5 on January 1, 2020

Jon has spent decades in the energy space with expertise that includes international power plant development, utility-scale solar, and retail electricity. Prior to launching 5 as one of the co-founders, Jon served as Executive Vice President at Beowulf Energy, a private power and infrastructure company with a focus on the development, acquisition, and long-term operation of power generation and infrastructure projects. He also held executive leadership positions with MX Holdings, Juice Energy, AES NewEnergy, Constellation NewEnergy, and the AES Corporation. Early in his career, Jon worked as a transactional attorney with O’Melveny & Myers in Washington, D.C.

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Josh Coleman Bio

By 5 on January 1, 2020

Josh has worked in the energy business for his entire career covering many facets including roles as a commercial/industrial energy manager, as well as various leadership roles with retail electric providers. Josh’s highly valued experience in building operations, automation, on-site energy generation, and energy reporting was developed while serving in leadership positions with Texas Instruments, Teccor Electronics, and Invensys. This depth of experience allows Josh, along with the team of engineers at 5, to understand a client’s energy usage profile, often identifying cost reduction opportunities that have a profound impact on the bottom line.

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Rakesh Parasuraman Bio

By 5 on January 1, 2020

Helping clients navigate the ever-changing landscape of energy deregulation requires expertise in a wide variety of fields, and no one is better positioned to serve and guide businesses as well as nonprofits in NYC than Rakesh Parasuraman.

In his role as Vice President, Rakesh oversees Luthin’s commodity management department, which is responsible for the competitive procurement of electricity, natural gas and oil, analysis of utility rates and tariffs, and financial feasibility studies for distributed generation projects. He works directly with clients, monitoring energy markets, and developing customized strategies.

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Shashi Thoutireddy Bio

By 5 on January 1, 2020

Shashi’s expertise in financial modeling, budgeting and forecasting, valuations and due diligence, and process re-engineering has helped catapult 5 to new heights. As 5 continues to grow through new business development, expanded strategic partnerships and acquisitions, Shashi’s role has taken on even greater importance.

As Vice President of Finance, Shashi analyzes 5’s financial results concerning revenue, expenses, cash management, and trends, all while ensuring compliance with the budget. He is involved in providing strategic guidance around valuation, acquisitions, and capital financing options to support 5’s growth.

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Taylor Duncan Bio

By 5 on January 1, 2020

Taylor’s first role at 5 as an Energy Advisor gave her an intrinsic understanding of what it takes to deliver high-value advice and on-going account support to clients. She continues to leverage this expertise as a member of 5’s executive leadership team.

As Vice President of U.S. Growth and Client Development, Taylor leads the U.S. business, which includes the professional development of 5’s team members, as well as supporting 5’s M&A initiatives. She has been instrumental in leading the integration of teams following major acquisitions and ensuring the seamless introduction of systems and processes while also overseeing the strategic growth of 5’s core business.

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Topics: People Team Bios
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Tommy Richardson Bio

By 5 on January 1, 2020

Tommy has vast industry experience that includes business development roles working indirect sales, operational leadership and in third-party management for some of the nation’s top suppliers.

In his role as Director of Strategic Partnerships and Utility Infielder, Tommy leads the development of 5’s third-party partnerships. This includes overseeing 5’s work with external brokers, digital partnerships, and referral partner program management. Tommy is also an integral part of the company’s M&A team.

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Jerry Stewart Bio

By 5 on January 1, 2020

Jerry started in the deregulated energy industry working on the supplier side of the market as a business development representative for First Choice Power. Jerry worked extensively with regional and national clients while managing a special product for multi-family residential clients. Jerry joined 5 in early 2012 as part of the initial team of energy advisors and he has created a legacy of client satisfaction and impact ever since.


In his role as a Senior Energy Advisor, Jerry uses a servant leadership approach to help clients in many different sectors including commercial real estate, hospitality, restaurants, nonprofits, and manufacturing.

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Jose Arellano Bio

By 5 on January 1, 2020

As the electricity market in Mexico was prepping for deregulation, Jose Arellano envisioned an opportunity to bring 5’s advisory services to business clients throughout the county. As a result of his business plan and dedication to the project, some of Mexico’s largest companies are leveraging the strategic advice they receive from 5 to better impact the environment and their own bottom line.

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2 min read

Catherine Luthin Bio

By 5 on January 1, 2020

Catherine Luthin is the Founder of Luthin Associates, a firm that helps public and private sector clients develop and implement proactive energy strategies, better source energy, operate more efficiently, integrate renewable energies, and achieve significant cost savings. With extensive experience in the education, healthcare, and real estate sectors, Luthin has helped drive more than $500 million in savings for its clients throughout the tri-state area. In 2019, Luthin Associates was acquired by 5, strengthening the impact that Luthin clients had come to know and solidifying Catherine’s legacy for providing best-in-class advisory services in the Northeast.

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Topics: People Team Bios